Poppyseed Play

laptop on desk with glasses and lamp

Problem + Solution

Kaelynn Priest built Poppyseed Play to meet a need for beautiful baby products that fit a modern aesthetic. Her business exploded over four years but as she moved from Etsy to Shopify, she needed a custom website that would reflect the world-class quality of her products.
Together we redesigned her online store to match the look and feel of her baby products, integrated email marketing and Facebook advertising, and optimized checkout pages for increased conversions.


60-day results:

  • Increased website conversion rate by 1.2% 
  • Increased average order value by 18%
  • Updated website to attract high-spending customers